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Sponsorship

Taproot Edmonton serves the people of the Edmonton metropolitan region. Journalism is part of the connective tissue that helps to bind a community together and we launched in 2016 to ensure it would continue to play that important role in Edmonton well into the future.

Our work is available for everyone to read for free because we believe for journalism to do its job it needs to be widely accessible. The high-quality work we publish is not free to produce, however.

Sponsors and advertisers help us pay our staff and freelancers to do this important work for our community. In return, we offer brand awareness with a growing and engaged local audience.

Download our rate card (PDF)

The Pulse

The Pulse is a news briefing that informs Edmontonians about what is going in their city. Delivered via email and the web, it reaches thousands of Edmontonians every weekday.

Cost Best if:
Sponsor $200/day or $750/week
  • Your organization wants to make it possible for the community to be informed on an ongoing basis.
  • You have a specific call-to-action or general brand messaging of interest to engaged Edmontonians.
  • You are seeking brand awareness.
Advertiser $250/day or $1,000/week
  • You have a specific call-to-action or general brand messaging of interest to engaged Edmontonians.
  • You want your message incorporated into an engaging daily item.

Roundups

Roundups are weekly email newsletters on local topics of interest including Tech, Food, Health Innovation, the Region, Arts, and Business. Each roundup reaches several hundred highly engaged email readers every week with additional readership on the web and via social media.

Cost Best if:
Title $7,500/year
  • Your organization wants to make it possible for the community to be informed on an ongoing basis about a topic that is important to you.
  • You are seeking brand awareness.
Cultivator $1,500/year
  • Your organization wants to contribute to an effort to inform the community on an ongoing basis about a topic that is important to you.
  • You are seeking brand awareness.
Advertiser $150 per edition
  • You are looking to drive ticket sales for an event.
  • You are looking for direct response for a product or service.

All prices in Canadian dollars excluding GST. Please download our rate card for examples, creative requirements, and other details.

Next Steps

If you’d like more information or are ready to become a sponsor or advertiser, please get in touch! We would be happy to discuss how we can help you meet your goals by crafting a campaign that fits your budget.

Get in touch