The Pulse: July 26, 2022

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Essentials

  • 25°C: Sunny. High 25. UV index 7 or high. (forecast)
  • Green/White/Red: The High Level Bridge will be lit green, white, and red for Iglesia Ni Cristo/Church Of Christ Day. (details)

Muffuletta sandwich on a plate, cut into a quarter, with a hot green pepper on the side

Pal's to be next piece of Old Strathcona restaurant empire


By Sharon Yeo

Slated to open in August, Pal's Sandwich Bar is the latest restaurant from the team behind The Next Act, Meat, and Pip. The classic sandwich shop will be the group's fourth venture within a one-block radius.

Co-owner Saylish Haas said monopolizing the intersection of 104 Street and 83 Avenue was never a grand plan; it just gradually happened that way. "There were never long-term plans to take over the block, but it has come through opportunities that arose," Haas told Taproot.

Last year, the owners' realtor sent a listing for the building east of their other properties, which formerly housed Packrat Louie, among other restaurants. "We looked at it more as a joke with the partners, but then we said, 'Why not?'," said Haas. "Pip doesn't have enough seats, and with the space we would conquer that issue."

Shifting Pip across the street will more than double its size from 28 seats at its current location to about 80 seats in the new one. Expect its doors to open in September, with minor tweaks. "We will stick with our current menu when we launch," said Haas. "It will be Pip as you know it."

During the design phase, they soon realized the new space could house an additional concept, made up of 40 seats and a large patio. After identifying a gap in quality sandwiches available in the area, Pal's was born. "Our whole concept is comfort food," said Haas. "Pal's will be an intimate sandwich shop, with great food, desserts, cocktails, and wine."

Pip chef Brad Tebble has moved over to lead Pal's, which is how the name came to be. "Brad calls everyone 'pal' and signs off e-mails that way," said Haas. "So it is an ode to our head chef — this is where you can hang out with your pal, and it is a nice way to capture that you're going to a place that is casual and easygoing."

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Headlines


By Kevin Holowack and Mack Male

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An array of cakepops bearing the Drivewyze logo or shapes like semi trucks

Drivewyze hopes to welcome startup community to new HQ


By Karen Unland

As CEO Brian Heath officially opened Drivewyze's new corporate headquarters in south Edmonton, he got a big laugh from the crowd as he showed a picture of his company's first office space — a Tim Hortons near the University of Alberta campus.

That's where he and co-founder Fred Ko first started talking about building a company around safety technology for the trucking industry as they pursued their MBAs. Three real offices and 19 years after they founded parent company Intelligent Imaging Systems, their spinoff Drivewyze now has a new, 30,000-square-foot building, complete with a pickleball court, an outdoor patio, a foosball table, and other accoutrements you might expect from a fast-growing software-as-a-service company.

"We went from meetings in a local coffee shop to becoming the driving force in innovation and technology in the trucking industry — all by attracting world-class people and talent right here in Edmonton," Ko said in a release about the July 21 opening of the new building at 5425 Calgary Trail.

Heath told a crowd of employees, customers, partners, and officials that he wants the complex to serve not only Drivewyze's staff, but also the community, welcoming startup events, hackathons, and the like to the spacious auditorium.

Since it was a featured company at Startup Edmonton's Launch Party 4 in 2013, Drivewyze has grown into an operation with 200+ employees, looking after software in more than 2.8 million trucks and customers in 43 states and two provinces.

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