Marketing
Recent stories about marketing
A moment in history: Dec. 14, 1928
On this day 94 years ago, one anonymous resident was unimpressed with Edmonton's new slogan. The letter to the editor captured here might just be one of the oldest surviving examples of a grand Edmonton tradition: Complaining about the city's many slogans.
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Podcast pick: Build Up
Podcasting is a medium that serves niches well, and you can't get much more niche-y than Build Up, a podcast about marketing for homebuilders.
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Misleading or helpful: Should city councillors use branded graphics on social media?
Increasingly, city councillors are putting their own branding on the visuals they share on social media. Four city councillors spoke to Taproot about their approach.
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